> [Google Inc.](http://topics.sfgate.com/topics/Google) is shifting its troubled Google TV initiative to its [YouTube](http://topics.sfgate.com/topics/YouTube) division, The Chronicle has learned.
>
> Some industry sources speculated that the move was a response to the surprisingly negative reaction to the new [Internet television](http://topics.sfgate.com/topics/Internet_television) service among major media companies.
>
> The Mountain View company declined to discuss the relocation of Google TV, but when asked, a spokesman said YouTube has realigned its content partnership efforts.
>
> “Just like any rapidly growing organization, it is important for YouTube to evolve and grow in order to ensure future success,” he said.
via [sfgate.com](http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2010/10/27/BUA01G364I.DTL)
Wow, that was quick. I’d say it’s still too early to tell if Google TV is definitely a failure, but this isn’t a good sign.
What’s more striking to me is that Google is making this move seemingly as a reaction to getting blocked by the networks. As if they didn’t expect that to happen. That’s either incredibly arrogant, or incredibly naive. Neither of which is good for Google’s stockholders.
And come to think of it, shouldn’t Google TV have fallen into the YouTube division in the first place?
So will Google TV join the ranks of the Nexus One, Wave, and Buzz as yet another in a long list of failed Google projects just in the past year? Again, I’d say let’s wait and see. It really has only been a few weeks since the thing was launched, after all. But internal moves within Google are most definitely not a sign that Google likes its own chances.
