Setlists 2.0 finally hits the App Store today. It’s a huge update that involved not only tons of under-the-hood improvements to take advantage of Apple’s latest iOS technologies, but also the addition of a large number of our most requested new features. To say it was a massive undertaking is an understatement. The team really outdid themselves on this one. I can’t wait to use it on stage during the next few Airplane Mode gigs. The most interesting aspect of this update for most of my…

As a follow up to my post yesterday, check out this video from McDonald’s Canada on the actual process they use for taking product shots. (Thanks to @greghao on Twitter for the link.) A couple of things I want to point out from this video: Part of the reason for manipulating the burger is to be sure that all ingredients are visible in the shot. This is actually critical. If they just shot the burger as-is, and I didn’t see that it contained onions, for instance, I’d…

Last week I was making screenshots[1] for the next version of Setlists. This is a necessary ritual for any major new app update, as any developer could tell you. At Bombing Brain, we spend a lot of effort to present our apps in the best light possible. We add some copy to the pictures to give direction about what is going on in the shot. We show the app running on the device, rather than just showing what is on the screen alone. And, of course, we doctor up…

As I listened to 14 different people tell me about their Apple Watch, I observed a pattern. Those whose job it was to think about the Apple Watch or who were early adopters who thought deeply about tech and the tech products they buy, were all much more critical of the watch. You could tell they evaluated it and thought about it deeply from every angle by their responses. Then I talked with teachers, firefighters, insurance agents, and those not in the tech industry and not hard-core techies. These groups…

Given the attention it started to receive it also became the target of a slew of copycat applications (my thoughts on which I discussed then on Developing Perspective). I wanted to try and make sure that I stayed ahead of these so I began working on another major update to the application that was a bit more thoughtful than the rush-job I’d done for v1.1. via david-smith.org This article from Underscore David Smith makes me so happy for so many reasons. Pedometer++ is an awesome app, and…